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Psychology Of Advertising
“Advertisements are sometimes spoken of as the nervous system of the business world … As our nervous system is constructed to give us all the possible sensations from objects, so the advertisement must awaken in the reader as many different kinds of images as the...
Dashboards
What Are Dashboards and Why Are They Important for Business?Introduction In today’s fast-paced digital environment, businesses generate large volumes of data across multiple marketing channels. One of the most important concepts in modern analytics is self-service...
The Digital Natives
The Digital Natives: On the 16th of June 1976 our country experienced the ground shaking Soweto youth uprising, and 42 years later we are experiencing one of a different kind. We all know that we live in the Information Age, but have you met the digital natives!?...
BioPlus #1Minute Competition Case Study Insights
Take a closer look at our social media case study on the Bioplus campaign and discover how strategic thinking and creativity come together to deliver measurable, real-world results. At #HelloYes, we are driven by one clear objective above all else: return on...
Digital Statistics And Usage In South Africa In 2018
January: A Time to Reset and Scan the Digital Horizon Introduction January is traditionally viewed as a time for reflection, goal setting, and strategic planning. For businesses and digital marketers, however, it represents something even more valuable: an opportunity...
Instagram Insta Famous!
Instagram : Insta famous Wondering how you could up your Instagram game? Well, you’re in luck because we’ve got the 411! We’ve listed 3 of Mashable.com’s recommended apps. Perfect365 Perfect365 is an app that is free on iOS and Android. It’s perfect for selfie...
#Hello Dark Social!
You’d be forgiven if you thought that dark social was a far away cyberland where Instagram modelling careers go to die and witches and trolls mercilessly rule! We’ll gladly tell you that this couldn’t be further from the truth. What is Dark Social then? If you’re...
SEO Made Simple
Wondering how the Search Engine ‘front row’ made it into VIP? It’s no secret! The plug you’ve been waiting for is “Search Engine Optimization” or commonly known as SEO. Search who now? Webopedia defines SEO as a methodology of strategies, techniques and tactics...
Lisa comes to the World Wide Web
Oh boy! Look what the URL dragged in… My fingers sweat in excitement, I type as frantically as I speak and it’s really not that hard to tell from the wonder and fascination I have towards the digital space, that my village was only introduced to the internet in 2012!...
